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Fleet Case Study

Custom Socks for IT Companies

Nobody at that booth needed another stress ball.
168-needle knit that holds fine logo detail
Reinforced heel and toe, built for daily wear
Seamless toe closure so nothing rubs
Minimum Quantity
300 Pairs
Delivery Time
12 Days
Location
United States

Trusted by Thousands of Companies From Start-Ups to Enterprises

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Google logo
Netflix logo
Paramount+ logo
Coca-Cola logo
Disney logo
Meta logo
TikTok logo
Pinterest logo
Target logo
Haagen-Darz logo
Anthropic logo
Honda logo
Peloton logo
Youtube logo
Instacart logo
Google logo
Netflix logo
Paramount+ logo
Coca-Cola logo
Disney logo
Meta logo
TikTok logo
Pinterest logo
Target logo
Haagen-Darz logo
Anthropic logo
Honda logo
Peloton logo
Youtube logo
Instacart logo
Overview

How to Brand Without Announcing It

Fleet Device Management provides device management and security for company hardware, and exhibits throughout the year to an audience of IT and security professionals. Their brief asked for branding that worked as design rather than as an advertisement. Their logo was reduced to pattern scale and repeated across the full sock, with one larger placement retained for legibility. Three hundred pairs in Pantone 2766 C on a dress crew base, woven 168 needle in Italy, twelve days from approval.

Design Details

Sock Style

Dress Socks (Crew Length)

Construction

168 Needle

Colors Used

2766 C, White, 2340 C

Pattern Type

All Over Logo Repeat With Single Placement

Finish details

Custom Packaging

Material

80% Mercerized Cotton

Specs & Production Table

Material
80% Mercerized Cotton, 17% Nylon, 3% Spandex
Origin
Made in Italy
Turnaround Time
12 Days
MOQ
300 Pairs
Color Matching
Pantone Matching System
Construction
Woven (168 Needle)

Why Engineers Keep the Socks

IT and security staff receive more branded items than any other profession, and they trust fewer of them. A booth cannot hand that audience a branded drive, and nobody needs another badge holder or stress ball. What survives the walk to the car is whatever gets used at home without any thought about who made it.

Fleet has ordered from us repeatedly across their event calendar, with a new design each time. That is the part worth copying. A giveaway that gets reordered is not a sunk cost, it is a line item that keeps working, and changing the pattern each cycle means returning attendees find something they have not already got in a drawer.

Loved by Brands & Customers Worldwide

See why businesses trust us for premium custom socks, fast delivery, and exceptional service.

FAQ

Frequently Asked Questions

Everything you need to know before placing your custom sock design.
Still Have Questions?
Our team is here to help you with designs, pricing, production, and everything in between.
Contact Us

Can I order custom socks in a specific color or length, like all black or knee-high?

Absolutely. We match any Pantone color with no per-color fees, including a solid black base, and offer lengths from no-show and ankle to crew and knee-high.

Can I see a sample before I order?

Yes. We can send free samples of past work so you can feel the Italian quality, and produce a spec sample of your own design for a small fee before you commit to a full run.

How long does it take to get custom socks?

Free designs arrive in about 24 hours, and once approved, most orders are produced and shipped within 7 days. Need them sooner? A rush option adds 2-day delivery for tight deadlines.

How much do custom socks cost?

Our pricing is all inclusive to your doorstep with no rush or hidden fees ever. Pricing depends on the quantity but generally runs from $7.75 a pair to $18.75 a pair. This includes design, labels and full delivery.

What's the minimum order for custom socks?

Our minimum is 100 pairs per design, the lowest in the industry for woven socks. That keeps custom socks realistic for small teams, single events, and first-time orders, not just very large corporate runs.

Where are your custom socks made?

Our socks are knit in Castel Goffredo, Italy, the sock-making capital of Europe, right next to the continent's largest yarn mill. We're based in the USA and Canada and ship worldwide, so you get Italian quality with North American service.

Still Have Questions?
Our team is here to help you with designs, pricing, production, and everything in between.
Contact Us